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Ads and Insights From Social Interest Data

How Social Will Win the Election Ad Wars

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How big a role will social ads play in the 2012 presidential election? 

Advertising in the social ecosystem offers presidential candidates bigger results than tweeting and Facebooking alone. To create this infographic about the 2012 landscape for political advertising, 140 Proof’s Data Team reviewed data from the 2004 and 2008 elections as well as recent reporting from AdAge, Adweek, and eMarketer.

See more on AllFacebook.

For political campaigns, 140 Proof offers simple, powerful advertising in the social ecosystem’s top 50 apps. Our ads are targeted via the interest graph and reach over 200 million US users monthly. 

To adapt your campaign for social and learn how political teams are using 140 Proof to win, email us at

March 15, 2012 - 2 years ago
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